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The NextGen’s CXpectations - the new rules of Customer Experience for Gen Z & Gen Alpha
Gen Z and Gen Alpha demand more from customer experience: personalization, empathy, and trust. Discover what sets the next generation apart.

Joeri Van den Bergh
Oct 284 min read


The Paradox Generation - How Gen Z balances AI and authenticity in CX
Gen Z embraces AI but questions its authenticity. Discover how this paradox shapes the future of customer experience, and what brands can do to build trust in an AI-driven world.

Joeri Van den Bergh
Oct 223 min read


Tech as the intuitive extension of life - How Gen Z and Gen Alpha redefine digital CX
Explore how Gen Z and Gen Alpha are redefining brand interaction through intuitive tech and AI. Learn how to design customer experiences that resonate with the AI-native generation.

Joeri Van den Bergh
Oct 133 min read


Bridging the workplace gap - How to lead Gen Z in a multi-generational workforce
Learn how to lead Gen Z in today’s multi-generational workforce with actionable strategies for managers to build trust, flexibility, and purpose at work.

Joeri Van den Bergh
Jun 194 min read


Gen Beta Unboxed - What the first AI-native generation will expect from brands and society
Discover what the AI-native Generation Beta expects from brands, from digital wellness to sustainability, and how Gen Z parenting is shaping their worldview.

Joeri Van den Bergh
Jun 55 min read


Gen Alpha in 2035 - The world they’ll inherit and redesign
Discover how Generation Alpha is set to reshape work and society through tech-driven innovation, inclusive leadership, and a reimagined approach to education, entrepreneurship, and digital life.

Joeri Van den Bergh
May 275 min read


5 tips for effective employer strategies to attract and engage Gen Z in the workplace
Discover effective strategies for attracting and engaging Gen Z in the workplace to create an inclusive, productive environment for this new generation of employees.

Joeri Van den Bergh
May 135 min read


Understanding Gen Z parents - Key brand expectations
Discover how brands can meet Gen Z parents' expectations with transparency, affordability, and emotional connection. Learn the key factors driving their choices.

Joeri Van den Bergh
May 54 min read


The Game Changers - How Gen Alpha & technology blur the lines between reality and virtuality
Explore how Generation Alpha and technology are transforming childhood through gaming, social media, and digital learning in today's hyperconnected world.

Joeri Van den Bergh
Apr 295 min read
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