Tune in for a sneak peek of the Sustainability keynote
Conscious Consumption
How sustainable is sustainability for brands?
From more frequent and extreme storms and unprecedented heatwaves to global protests for equal rights and personal freedom, we can no longer ignore the impact of human-caused pressure on planet and people. Despite increasing awareness about the importance of sustainability, many struggle to put it into practice.
​
How can brands and consumers really walk the talk when it comes to sustainability?
​
Conscious Consumption highlights some of the key barriers amongst consumers as well as their expectations towards brands. Through proprietary research and expert interviews with sustainability executives across various industries, we explore the roots of the sustainability problem to help plant the seeds for a better tommorow. It serves as a source of inspiration and guidance for marketers, entrepreneurs, and anyone interested in creating a better future for our planet and society.
Available formats: Keynote - Inspiration session - Workshop
Bert Weijters
Associate Professor at Ghent University
"At our event ‘Sustainability and Marketing’, Joeri represented the consumer perspective, building on a rich and deep evidence base, translated into enlightening and actionable insights. His engaging presentation style captivated the audience, making complex ideas both accessible and relevant. Joeri's ability to blend data-driven research with practical applications left a lasting impact on our attendees."
